How Design Systems Improve Your Website and Brand Experiences

You may not realise it, but at the core of your website and brand is a 'design system,' a method of understanding that helps to harness principles like the Aesthetic-Usability Effect, Jakob's Law, Law of Least Mental Effort, Law of Similarity, Serial Position Effect, and the Von Restorff Effect.

In this article, we’ll delve deeper into how these psychological and neurological phenomena intersect with design systems, reshaping the landscape of your website and brand experiences.